applications in business administration

yvesp (
Sun, 9 Nov 1997 03:12:23 +0100 (MET)

I am a student of business administration at the University of Passau /
I am looking for literature on applications of fuzzy set theory in
marketing or data analysis.
If anyone happens to know some source that might be interesting, please do
let me know !

Thank you very much in advance,......

Yves Pelster