FREE TRIAL - DataScope

From: Cygron (info@cygron.com)
Date: Mon Feb 26 2001 - 20:44:01 MET

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    ===================================================================
    Cygron Datascope - Visual data mining and decision support
    ===================================================================

    Cygron's award-winning DataScope is a powerful, easy to use data
    analysis
    and data mining solution ideally suited for Customer Relationship
    Management
    and Marketing Automation. With Cygron DataScope, organizations can
    analyse
    their customer data and quickly discover what their customers want and
    predict how they will behave.

    DataScope provides powerful CRM Analytics for a wide range of
    industries, in
    particular: banking, insurance, financial services, telecommunications
    and
    retail.

    To get your free 30-day DataScope trial, visit the Cygron website at:
    http://www.cygron.com

    == User Features ==

    A Best-of-Comdex finalist and winner two years in a row, DataScope's
    innovative data visualization technology lets you see patterns in
    pictures
    rather than numbers. Combined with predictive and decision modeling,
    the
    result is an intuitive data analysis environment able to deliver
    deeper
    understanding of your customers.

    * Ease of Use.
    Designed for non-specialist users, its user-friendly graphical user
    interface requires little training to derive immediate benefits.

    * Decision provoking database graphics.
    Powerful interactive 3D graphics and data visualisation help the user
    directly discover actionable knowledge and make decisions.

    * Data Exploration and What-if analysis.
    Visual querying and drill-down support exploratory analysis and
    loosely
    defined objectives such as "find anything valuable hidden in the
    data".

    * Prediction and decision making.
    Powerful prediction and decision modelling techniques can be used to
    model
    customer value, predict customer churn, assess loan applicants,
    identify
    fraudulent transactions and many more.

    * Flexible deployment of mining results.
    Results can be exported to a database, web-site or integrated into a
    report.
    Data mining can be automatically executed on a pre-defined schedule.

    * Easy installation.
    DataScope is very easy to install and targeted at desktop PC users.
    Even
    accessing a relational database is made simple. Imports from any
    ODBC-compliant database.

    == Technical Features ==

    DataScope is a desktop application running on Windows platforms. To
    meet the
    needs of most organizations it operates as four modular components
    making it
    easy to use as a stand-alone product, or integrated into third party
    applications. When used together the modules address the full data
    mining
    process. The modules are:

    Explorer - Visualisation and Decision Support
    Combining innovative and decision provoking database graphics with
    powerful
    clustering, relationship finding, data transformation and decision
    modeling
    capabilities, Explorer provides an easy to use, intuitive and flexible
    environment for performing data understanding, data mining and
    decision
    making across a wide range of industries and applications.

    Predictor - Prediction and Data Mining
    Extends the data mining capabilities of Explorer by using powerful
    start-of-the-art knowledge discovery and prediction modeling
    algorithms.
    Target applications include: modeling customer value, predicting
    customer
    churn, assessing loan applicants, identifying fraudulent transactions
    and
    many more.

    Scheduler- Operationalise your Data Mining
    Automatically analyses your database on a regular basis, monitoring
    business
    performance, undertaking regular predictions and publishing the
    results for
    viewing throughout your organization. Runs DataScope unattended on
    servers
    or desktops, regularly refreshing the data and automatically updating
    charts
    and re-computing decisions and predictions.

    Datamap - Import from Relational Databases
    Extends the import capabilities of DataScope by allowing the import of
    information from multiple tables in relational databases. Intended for
    database administrators and more technical end-users, it provides a
    means to
    shield less technical end-users and business analysts from detailed
    knowledge of database schema and the burden of data pre-processing
    activities.

    To get your free 30-day DataScope trial, visit the Cygron website at:

    http://www.cygron.com

    Cygron Pte Ltd
    #03-04 Creative Resource
    31 International Business Park
    Singapore 609921
    +65 425-2280

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